Avery Nolan

Word-of-Mouth Marketing Specialist with over 10 years of experience creating strategies that harness organic customer advocacy. Expert in digital marketing and consumer behavior. Writes about using AI to enhance word-of-mouth campaigns, strengthen brand loyalty, and drive authentic customer engagement.

WOM Marketing

5 Min Read

Micro-Influencers

onNovember 9, 2025

Maximizing Word-of-Mouth Marketing with Micro-Influencers: A Guide to Explosive Growth

People trust recommendations from real people more than traditional ads. They want honest opinions and personal experiences they can relate…

WOM Marketing

5 Min Read

onNovember 9, 2025

Word-of-Mouth Marketing on TikTok: Strategies & Best Practices for Explosive Growth

TikTok has become the heartbeat of modern digital marketing. Every scroll, sound, and share has the power to turn ordinary content into viral…